Have you ever wondered why your iPhone tends to slow down after a couple years, or why it starts to struggles to perform basic tasks or load apps seemingly out of nowhere?
The answer rests in a key part of the Apple’s strategy to keep millions of people continually buying new iPhones.
Apple typically releases a new mobile operating system every year – keeping the powerful cycle in motion. Each update, people rush to download the new and exciting version of iOS, which is designed for, and works best on, the newest hardware that’s also released around the same time. Many app developers have become so furious about the constant ‘updates’, and required changes to their apps, that they are switching to Android entirely.
Here’s how that affects you: If you have an iPhone that’s more than two years old, and as Apple recommends, you’ve upgraded the operating system a couple of times since you bought it, you may find yourself wanting to throw your phone against a wall. Most likely it’s now slow and riddled with problems.
For those with means (most Apple users), they are sucked into Apple’s system and simply buy a new iPhone.
The system has been extremely successful for Apple. iPhone owners in the U.S. have been more than willing to dump huge amounts of money into new iPhones about every two years.
Last month, the company made the rare move of pulling an update to the operating system after some people reported it left their phones unable to make calls and their fingerprint sensors useless. Although Apple said the bugs only affected a small number of people, and the company soon released a fix, the episode led to a spate of bad publicity. That, along with the whopping five gigabytes of precious storage space needed to download the update wirelessly, seems to have made people shy away from downloading the new OS in much larger numbers than previous updates.
People all over the world are now complaining about their iPhones feeling much slower after newest operating system came out. Catherine Rampell wrote in The New York Times that her iPhone 4 felt “a lot more sluggish” soon after the 5S and 5C were released. Sendhil Mullainathan, a professor of economics at Harvard, noted in another Times story this summer that Google searches in the U.S. for “iPhone Slow” spike immediately after new iPhones are released.
After all the problems with the iOS 8 and the iPhone 6 it’s no wonder Apple is loosing considerable market share to Android.
What are your thoughts about Apple’s updates and buggy iPhones?
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