Madre Mercado: The Anticipated New Centerpiece of Hilton Head’s Dining Scene


Exciting culinary news is brewing in Hilton Head!

Anne Sergent, the visionary behind the beloved Jane Bistro in Hilton Head and Wren Bistro in Beaufort, is set to bring a fresh dining experience to the area with her latest venture, Madre Mercado. This new restaurant is taking over the space once occupied by Bonefish Grill at the Fresh Market Shoppes on William Hilton Parkway.

Madre Mercado is not just another restaurant; it’s a testament to Sergent’s commitment to culinary excellence and innovation. Known for her establishments’ well-lit, modern aesthetics, and a delightful blend of traditional and novel food selections, Sergent’s new restaurant is poised to be a game-changer. Imagine stepping into a space where the ambiance is as inviting as the menu – a place where new flooring, lighting, and an interior redesign, including an updated bar area, set the stage for an unforgettable dining experience.

Sergent’s culinary prowess is evident in her existing restaurants, where the menus feature an enticing mix of Southern and French-inspired cuisine. From the comforting warmth of tomato basil bisque to the zesty tang of lemony chicken salad, and from the crispy delight of fried flounder to the sweet indulgence of southern coconut cake and classic shrimp and grits, her dishes are a celebration of flavor and creativity.

The location of Madre Mercado has a story of its own. Previously home to Bonefish Grill, the site was vacated in June 2020 as part of a national reduction by its parent company, Bloomin’ Brands. This space, nestled in the Fresh Market-anchored retail center that houses businesses like Dollar Tree, Spectrum Paints, Gruby’s New York Deli, and Lulu Kitchen, is now set for a gastronomic revival.

While the opening date of Madre Mercado is still under wraps, the anticipation is palpable. This new restaurant is not just about food; it’s about creating a space where good vibes and good food come together, a place that feels like home the moment you step in. With Sergent at the helm, Madre Mercado is all set to become Hilton Head’s new culinary hotspot, where every meal promises to be a memorable experience.